Proposals & Qualifications
Hensel Phelps proposal work
Proposal strategy, writing, design, and production for major construction pursuits.
Selected visuals
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Brand visual from Hensel Phelps communications and proposal work.
Client / Industry Hensel Phelps | Construction
- Challenge or opportunity
- Major construction pursuits required disciplined proposal strategy, coordinated content, and polished production under firm deadlines.
- Mercari's Role
- Proposal strategist and production lead across opportunity review, writing, design coordination, and deadline management.
- Approach
- Mercari began with the audience, the objective, and the outcome the pursuit needed to achieve. Evaluation matrices were built from solicitation requirements, contributors were coordinated, and messaging was refined for reviewers.
- Work performed
- End-to-end proposal development and production: solicitation review, compliance analysis, research, selection of relevant experience, technical and persuasive writing, editing, document design, quality assurance, and final delivery.
- Outcome / result
- High-stakes submissions delivered with clear compliance, a coherent narrative, and professional presentation.
- Skills applied
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- Proposal writing and design
- RFP response
- Compliance analysis
- Contributor coordination
- Document production
Visual provided for this study. Confidential proposal contents are not shown.
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